This large format direct mail piece was designed for Church Street Marketplace, the marketing arm of all the businesses, organizations located along the pedestrian-only Church Street in downtown Burlington, VT. 30,000 pieces were mailed to specific demographics in Vermont, and a concierge non-mailer version was also created for are hotels and visitor centers. The design needed to help promote member business, and also information about downtown parking and holiday events. Additionally, a 20′ x 3′ banner was created to accompany this piece, and hung across Shelburne Road as travelers headed into the downtown core area.

Click image to see a larger view, both front and back.