04 Apr 2009

Get Your E-Marketing Machine Rolling

marketing, tourism Comments Off

AN ECONOMIC TURNDOWN doesn’t sound like the best time to ramp up your e-marketing efforts – how can anyone think of planning a vacation or anything fun in times like these?! But THEY WILL. People are still going to travel, go out to eat, and want to be entertained. When your competition is cutting every corner possible, specifically marketing, there’s no better time to get the face of your Inn, B&B, Restaurant or Service out there than now.

The most economical and easiest way to stay on the radar of future and repeat business, is email marketing. A simple (or not so) and colorful email showcasing your establishment, shouting from a weary inbox can invite further exploration and thoughts of a much needed escape from the every-day.

Take a look at how enticing a thoughtful and effective email might appear:

Additionally, email service providers such as Constant Contact, eROI, Emma, etc. provide detailed and useful reporting tools to help you manage your contact lists, who opens what and when, and have easy sign up fields that can be pasted right into your website. Pricing for the service varies by vendor, but is fractions of pennies compared to potential return. I’d be happy to help find the best solution for your needs and walk you thru the process.

If there was ever a great time to improve your online presence or marketing efforts, its NOW! Let’s talk! >>

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