Archive for marketing

This City’s Social Media Day

Last Wednesday, June 30 was (according to Mashable.com) Social Media Day across the U.S., and around the world. In fact, Victoria and Vancouver, B.C. officially recognized June 30 as Social Media Day. From Antwerp to Thailand, Australia, Brazil, India and beyond, the whole world seemed to embrace and celebrate how social media has changed and [...]

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Mastering Social Media for Tourism

Using social media to attract visitors to your city or destination? Its not a matter of “Should we?” anymore, its “How?” and “How can we do it effectively?” The folks over at Tourism Currents, Becky McCray (@BeckyMcCray) and Sheila Scarborough (@SheilaS) are about to open up an encore round of online workshops and full-curriculum courses [...]

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An Augmented Reality app for tourism?

The Museum of London recently launched its own Augmented Reality (AR) app called StreetMuseum for the iPhone. How it works Simply select a destination in London from your phone’s GPS and hold your phone up from your present street location reveal the same location from many years in the past. The app will recognize the [...]

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Eat Drink & Be Social Highlights

This post is a compilation of articles from my Twitter for Restaurants blog. There’s much relevance here for the entire hospitality industry. Last week I wandered on down to Cambridge, MA for my first Eat Drink & Be Social event put on by Dialogue. The house was packed and attendees could be seen diligently taking [...]

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To blog or not to blog

A recent article posted by Hotel Marketing Strategies prompted some deep thoughts about social media participation within the hotel industry. The post, written by Daniel Edward Craig, offers 8 good reasons why ‘less is more’ when diving into the social arena. Granted the information is geared specifically for hotels, these points (all but one) are [...]

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